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Coca-Cola discontinues Spiced flavor months after debut

By Aislinn Murphy
Published  September 24, 2024 2:16pm MST
Food and Drink
FOX Business
article

A general view of atmosphere during 'Sonic Desert' presented by Coca-Cola Spiced and Topo Chico in partnership with BPM Music on April 13, 2024 in Thermal, California. (Photo by Randy Shropshire/Getty Images for Sonic Desert)

Coca-Cola announced it is discontinuing production of its Spiced flavor just months after it was introduced to consumers.

The company added the flavor to its North America slate of soft drinks in February, with the company describing the drink as having the "classic taste of Coca-Cola with refreshing bursts of raspberry and a curated blend of warm spiced flavors."

The introduction of Spiced marked the first time the company had launched a new flavor permanently in more than three years.

The company is "planning to phase out Coca-Cola Spiced to introduce an exciting new flavor in 2025," a Coca-Cola spokesperson confirmed to FOX Business.

Despite fanfare, 'New Coke' fizzles with consumers

Coca-Cola is a quintessential American product, with fans all over the world. So why would Coke change its recipe after nearly 100 years? This LiveNOW and Then full episode takes us back to April of 1985, when Coca Cola pulled its cans and bottles off shelves in favor of "New Coke" – an attempt to get an even larger share of the soft drink market.

In addition to Coca-Cola Spiced, the brand has sold a slew of temporary flavors in recent years. Flavors like Y3000, Dreamworld, Oreo and K-Wave are among them.

Coca-Cola, which also owns brands like Fanta, Dasani, Minute Maid, Topo Chico and Bodyarmor, sold a total of 33.3 billion unit cases of its various products last year.

Its namesake brand represented 47% of the global volume in 2023, according to the company. In the U.S., 42% of its unit case volumes were Coca-Cola products.

Read more of this story from FOX Business.