Dave & Buster’s will soon allow betting on its arcade games
FLE - A general view of atmosphere at a Dave & Busters on June 23, 2022 in Los Angeles, California. (Photo by Tiffany Rose/Getty Images for Six Degrees or Influence)
Dave & Buster’s is rolling out a new feature that will allow customers to bet on its arcade games.
The arcade venue is partnering with Lucra to implement the gamification software into the Dave & Buster’s app.
This will allow loyalty members to digitally compete with each other with a friendly wager on the iconic arcade games such as Hot Shots basketball or Skee-Ball.
The new in-app features will also allow gamers to earn rewards and unlock exclusive perks.
"This new partnership gives our loyalty members real-time, unrivaled gaming experiences, and reinforces our commitment to continuing to elevate our customer experience through innovative, cutting-edge technology," said Simon Murray, SVP of Entertainment and Attractions at Dave and Buster’s in a press release.
Dave & Buster’s didn’t specify how soon the feature may be available.
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The addition comes as sports betting has become legalized and more mainstream across the country.
Sports betting is legal in 38 U.S. states plus Washington, D.C., since a 2018 U.S. Supreme Court ruling that opened the floodgates to legal wagering in a case brought by New Jersey.
More than 80% of sports betting is done online, using phones or laptops.
This story was reported from Detroit. The Associated Press contributed.